What is WCAG?

Hi there. I am John Bond from Riverwinds Consulting
and this is Publishing Defined. Today I am going to talk about the Web Content
Accessibility Guidelines or WCAG. The Web Content Accessibility Guidelines is
one of a series of web accessibility guidelines published by the Web Accessibility Initiative
of the World Wide Web Consortium (or W3C), the international standards organization for
the web. A reminder, accessibility is an approach to
publishing and design that makes content available in alternative formats. The aim of accessible publishing is to make
reading easier for those users who have difficulties or disabilities including the blind or visually
impaired and people with learning disabilities. WCAG is a set of guidelines that specify how
to make content accessible, for people with disabilities—which also benefits others
such as mobile users. The first web accessibility guideline was
compiled 1995 shortly after the web, as we know it now, was taking shape. WCAG 1.0 was published in the late 90s. WCAG 2.0 was published as a W3C Recommendation
in December 2008. Any content provider, or website for that
matter, should provide accessibility to disabled users. Not only are there ethical and commercial
reasons, but in many cases, there are legal or compliance guidelines that require it. WCAG, like accessibility in general and epub3
and HTML5 specifically, are standards all publishers and content creators should be
embracing. It expands an organization’s readership
and market and it’s the right thing to do. I have authored a full report called, “Accessibility
for Publishers: Practical Tips that Demonstrate it is well within reach.” Click on the first link in the notes below
to get the free report. Well that’s it. I am a publishing consultant and work with
associations, publishers, and individuals on a host of content related challenges. Reach out to me at RiverwindsConsulting.com
with your questions. Hit the Like button below if you enjoyed this
video. Please subscribe to my YouTube channel or
click here to see my video about accessibility. And make comments below. Thank so much and take care.

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